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vision alliance ny

Integrating brand + architecture

BRAND

A Brand strategy is the foundation to any built project

 

ARCHITECTURE

Creating a built project that delivers on the Brand Promise

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THE ALLIANCE

Our inter-firm collaboration that specialises in brand & architecture

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Why Brand?

 

A Commercial property is similar to a product in the marketplace.  As such, it must be closely integrated with the original business objective. 

It must be “positioned” and “differentiated” strategically in order to succeed.

A well developed Brand strategy adds that intangible value that makes your product worth more than the sum of its parts.